How many times do you check your email in a given day? If you are like many folks, the answer is in the double digits. Over 205 billion emails are sent round the world daily, which number is predicted to grow at an annual rate of three percent.

This presents a superb opportunity to reach your customers! After all, who doesn’t wish to receive an email campaign with a special offer from their favorite store or pizza shop?There are variety of advantages to using email marketing as a neighborhood of your overall digital marketing strategy. Here are some of the big ones:
1.Email marketing is very inexpensive.
2.Email conversion rates are above search and social combined. (Source: Smart Insights)
3.Emails are easy to put together, so you don’t need a marketing team to get the job done. And your emails can look great in full view or mobile. Email marketing providers allow you to settle on from variety of great responsive templates and designs to suit your brand.
4.You can reach customers during a more personal way by segmenting your email list to focus on customers by their specific interests.
5.When using email marketing, you’re reaching bent consumers using their preferred method of business communication.
6.Email marketing is flexible. Whether you would like to send promotions, coupons, surveys, free content, or other messages, you’ve got the pliability to try to to so without an excellent deal of your time or effort.
7.You are targeting a receptive audience. Since businesses can only send emails to consumers who have signed up to receive emails, you recognize that there’s already interest in your brand.
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